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Creating powerful brands : Leslie de Chernatony, Malcolm H.B. McDonald and Wallace, Elaine by De Chernatony, Leslie, 1953- | McDonald, Malcolm and Wallace, Elaine. Series: Marketing series (London, England)Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: New York ; New York : Taylor & Francis, 2011Online access: Publisher description Availability: Items available for loan: AAMUSTED LIBRARY, KUMASI (3)Call number: HD69.B7 D34 2011, ...
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Marketing financial services / edited by Christine Ennew, Trevor Watkins, and Mike Wright. by Ennew, Christine | Watkins, Trevor | Wright, Mike, 1952-. Series: Marketing series (London, England)Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Oxford, England : Butterworth-Heinemann, 1995Online access: Publisher description | Table of contents Availability: Items available for loan: AAMUSTED LIBRARY, KUMASI (1)Call number: HG186.G7 M34 1995.
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Marketing operations / Mike Worsam. by Worsam, Mike | Chartered Institute of Marketing. Series: Marketing series (London, England)Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Oxford ; Boston : Butterworth-Heinemann, 1995Availability: Items available for loan: AAMUSTED LIBRARY, KUMASI (1)Call number: HF5415 .W89 1995.
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