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	1.	Market-led strategic change : transforming the process of going to market / Nigel Piercy. by Piercy, Nigel. Series: Marketing series (London, England). Professional development.Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 1997Online access: Publisher description Availability: Items available for loan: AAMUSTED LIBRARY, KUMASI (1)Call number: HF5415.13 .P61 1997. Place hold Add to cart (remove)
	2.	Tales from the marketplace : stories of revolution, reinvention and renewal / Nigel F. Piercy. by Piercy, Nigel \| Chartered Institute of Marketing. Series: Marketing series (London, England)Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 1999 (2000 printing)Online access: Publisher description \| Table of contents Availability: Items available for loan: AAMUSTED LIBRARY, KUMASI (1)Call number: HF5415.13 .P61 1999. Place hold Add to cart (remove)

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