Social marketing / Gerard Hastings
Material type:
TextPublisher: Abingdon, Oxon ; New York, NY : Routledge, 2007Description: xvi,367p ill. 24cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780750683500 (hardback : alk. paper)Subject(s): Social marketingAdditional physical formats: Social marketing:Why should the Devil have all the best tunes? LOC classification: HF5414 | .H27 2007
Contents:
Harnessing the power of marketing -- Social marketing principles -- Why should the Devil have all the best tunes? Social Marketing: Why should the Devil have all the best tunes?
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
AAMUSTED Books
|
AAMUSTED LIBRARY, KUMASI Lending Book Shelf | HF5414 .H27 2007 (Browse shelf(Opens below)) | 1 | Available | 0000000187 | |
|
AAMUSTED Books
|
AAMUSTED LIBRARY, KUMASI Reference | HF5414 .H27 2007 (Browse shelf(Opens below)) | 2 | Available (Restricted Access) | 0000000585 | |
|
AAMUSTED Books
|
AAMUSTED LIBRARY, KUMASI Reserve Book Shelf | HF5414 .H27 2007 (Browse shelf(Opens below)) | 3 | Available (Restricted Access) | 0000000584 |
Browsing AAMUSTED LIBRARY, KUMASI shelves, Shelving location: Reserve Book Shelf Close shelf browser (Hides shelf browser)
| HF5387 .W43 2006 Business ethics : a stakeholder and issues management approach / | HF5389 .C36 2014 Intercultural business communication / | HF5414 .B64 2004 Contemporary marketing / | HF5414 .H27 2007 Social marketing / | HF5415 .C86 2008 Critical marketing : contemporary issues in marketing / | HF5415 .C86 2008 Critical marketing : contemporary issues in marketing / | HF5415 .Es7 2005 Essentials of marketing / |
Includes bibliographical references and index.
Harnessing the power of marketing -- Social marketing principles -- Why should the Devil have all the best tunes? Social Marketing: Why should the Devil have all the best tunes?
There are no comments on this title.