Basic marketing management / Douglas J. Dalrymple, Leonard J. Parsons.
Material type: TextPublication details: New York : Wiley, 2000. Edition: 2nd edDescription: xiii, 341 p. : ill. ; 24 cmISBN: 0471353922 (acidfree paper); 9780471353928Subject(s): Marketing -- ManagementDDC classification: 658.8 LOC classification: HF5415.13 | .D74 2000Online resources: Publisher description | Table of ContentsItem type | Current library | Call number | Copy number | Status | Date due | Barcode |
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AAMUSTED Books | AAMUSTED LIBRARY, KUMASI Lending Book Shelf | HF5415.13 .D74 2000 (Browse shelf(Opens below)) | 2 | Available | 0000009722 |
Includes bibliographical references and index.
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