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The Interface of marketing and strategy / edited by George Day, Barton Weitz, Robin Wensley.

Contributor(s): Day, George S | Weitz, Barton A | Wensley, Robin, 1944-Material type: TextTextSeries: Strategic management policy and planning ; v. 4Publication details: Greenwich, Conn. : JAI Press, c1990. Description: xxi, 453 p. : ill. ; 24 cmISBN: 0892328096Subject(s): Marketing -- Decision making | Marketing -- ManagementDDC classification: 658.8/02 LOC classification: HF5415.135 | .In8 1990
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Item type Current library Call number Copy number Status Date due Barcode
AAMUSTED Books AAMUSTED Books AAMUSTED LIBRARY, KUMASI
Lending Book Shelf
HF5415.135 .In8 1990 (Browse shelf(Opens below)) 1 Available 0000003914

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