Guerrilla marketing : (Record no. 4871)

MARC details
000 -LEADER
fixed length control field 01169cam a2200313 a 4500
001 - CONTROL NUMBER
control field 1670702
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220509160319.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 980512s1998 mau b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 98024984
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0395906253
040 ## - CATALOGING SOURCE
Original cataloging agency LC
Transcribing agency AAMUSTED
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .L57 1998
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Levinson, Jay Conrad.
245 10 - TITLE STATEMENT
Title Guerrilla marketing :
Remainder of title secrets for making big profits from your small business /
Statement of responsibility, etc. Jay Conrad Levinson.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Houghton Mifflin,
Date of publication, distribution, etc. 1998.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 388 p. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. [362]-372) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Small business
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/hm022/98024984.html">http://www.loc.gov/catdir/description/hm022/98024984.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0737/98024984-b.html">http://www.loc.gov/catdir/enhancements/fy0737/98024984-b.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type AAMUSTED Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Materials specified (bound volume or other part) Damaged status Use restrictions Not for loan Home library Current library Shelving location Date acquired Accession number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification SOCIAL SCIENCES AND BUSINESS- commerce   Restricted Access   AAMUSTED LIBRARY, KUMASI AAMUSTED LIBRARY, KUMASI Reserve Book Shelf 05/09/2022 0017641   HF5415 .L57 1998 0000008405 05/09/2022 1 05/09/2022 AAMUSTED Books


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