Customer-inspired quality : looking backward through the telescope /

Shaw, James G., 1946-

Customer-inspired quality : looking backward through the telescope / James G. Shaw. - San Francisco : Jossey-Bass, c1996. - xv, 126 p. : ill. ; 26 cm. - The Warren Bennis executive briefing series .

Includes bibliographical references (p. 123) and index.

0787903469 (hardcover) 9780893842789

96013020


Total quality management.
Consumer satisfaction.

HD62.15 / .Sh1 1996

658.5/62


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