000 | 01010cam a2200313 i 4500 | ||
---|---|---|---|
001 | 19193532 | ||
003 | OSt | ||
005 | 20220519105725.0 | ||
008 | 160727s2018 nyu 000 0 eng | ||
010 | _a 2016022842 | ||
020 | _a9780133795028 | ||
040 |
_aDLC _beng _cAAMUSTED _erda _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415 _b.K84 2016 |
082 | 0 | 0 |
_a658.8 _223 |
100 | 1 |
_aKotler, Philip, _eauthor. |
|
245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
250 | _a16th edition. | ||
264 | 1 |
_aHoboken : _bPearson Higher Education, _c[2016] |
|
300 |
_axxiv,731 pages ; _c29 cm |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_aunmediated _bn _2rdamedia |
||
338 |
_avolume _bnc _2rdacarrier |
||
650 | 0 | _aMarketing. | |
700 | 1 |
_aArmstrong, Gary _q(Gary M.), _eauthor. |
|
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK |
||
999 |
_c5148 _d5148 |