000 01010cam a2200313 i 4500
001 19193532
003 OSt
005 20220519105725.0
008 160727s2018 nyu 000 0 eng
010 _a 2016022842
020 _a9780133795028
040 _aDLC
_beng
_cAAMUSTED
_erda
_dDLC
042 _apcc
050 0 0 _aHF5415
_b.K84 2016
082 0 0 _a658.8
_223
100 1 _aKotler, Philip,
_eauthor.
245 1 0 _aPrinciples of marketing /
_cPhilip Kotler, Gary Armstrong.
250 _a16th edition.
264 1 _aHoboken :
_bPearson Higher Education,
_c[2016]
300 _axxiv,731 pages ;
_c29 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
650 0 _aMarketing.
700 1 _aArmstrong, Gary
_q(Gary M.),
_eauthor.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK
999 _c5148
_d5148