000 | 01551cam a22002894a 4500 | ||
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001 | 16255230 | ||
003 | OSt | ||
005 | 20210604115305.0 | ||
008 | 100527s2011 nyua b 001 0 eng | ||
010 | _a 2010022588 | ||
020 | _a9780765626318 (pbk. : alk. paper) | ||
040 |
_aDLC _cAAMUSTED _dDLC |
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050 | 0 | 0 |
_aHD30.4 _b.E7 2011 |
082 | 0 | 0 |
_a650.072 _222 |
100 | _aJr.Hair, Joseph F. | ||
245 | 0 | 0 |
_aEssentials of business research methods / _cJoseph F. Hair Jr. ... [et al.]. |
250 | _a2nd ed. | ||
260 |
_aArmonk, N.Y. : _bM.E. Sharpe, Inc., _c2011. |
||
300 |
_axviii, 477 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aBusiness research for the twenty-first century -- Overview of the research process -- Ethics in business research -- Defining the research problem and reviewing the literature -- Secondary data -- Conceptualization and research design -- Sampling approaches -- Data collection methods -- Measurement and scaling -- Designing the questionnaire -- Basic data analysis for qualitative research -- Basic data analysis for quantitative research -- Testing hypotheses in quantitative research -- Examining relationships using correlation and regression -- Other multivariate techniques -- Reporting and presenting results. | |
650 | 0 |
_aBusiness _xResearch. |
|
700 | 1 | _aHair, Joseph F. | |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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942 |
_2lcc _cBK |
||
999 |
_c205 _d205 |