TY - BOOK AU - Nelson,James E. TI - The practice of marketing research SN - 0534010687 : AV - HF5415.2 .N33 1982 U1 - 658.8/3 19 PY - 1982/// CY - Boston, Mass. PB - Kent Pub. KW - Marketing research N1 - Includes bibliographies and indexes ER -