The CIM handbook of export marketing : a practical guide to opening and expanding markets overseas /
Handbook of export marketing Export marketing
Chris Noonan.
- 2nd ed.
- Oxford ; Boston : Butterworth-Heinemann, 1999.
- xxiv, 601 p. : ill. ; 25 cm.
- Professional .
- Professional (Chartered Institute of Marketing) .
"Published on behalf of the Chartered Institute of Marketing."
Includes bibliographical references and index.
0750643463 9780750643467
00551716
Export marketing--Handbooks, manuals, etc. Export marketing--Management--Handbooks, manuals, etc. Foreign trade promotion--Handbooks, manuals, etc.