TY  - BOOK
AU  - Evans, Joel R.
AU  - Berman, Barry
TI  - Marketimg: Marketing in the 21st. Century
SN  - 9780759391550
AV  - HF5415 .Ev1 2007
PY  - 2007///
CY  - London
PB  - Thomson
N1  - includes index
ER  -