TY - BOOK AU - Douglas,Susan P. AU - Craig,C.Samuel TI - Global marketing strategy SN - 0070134472 AV - HF1416 .D68 1995 U1 - 658.8/48 20 PY - 1995/// CY - New York PB - McGraw-Hill KW - Export marketing KW - Management KW - Case studies N1 - Includes bibliographical references and indexes ER -