TY  - BOOK
AU  - MELOAN, Taylor W.(ed.)
AU  - Meloan,Taylor W.
AU  - Graham,John L.
TI  - International and global marketing: concepts and cases 
SN  - 9780256157239
AV  - HF1416 .In8 1995
U1  - 658.8/48 20
PY  - 1995///
CY  - Chicago
PB  - Irwin
KW  - Export marketing
KW  - Case studies
N1  - Includes bibliograhical references
ER  -