TY - BOOK AU - Lynch,Richard L. TI - European marketing: a strategic guide to the new opportunities SN - 155623757X AV - HF1416 .L99 1994 U1 - 658.8/48 20 PY - 1994/// CY - Burr Ridge, Ill. PB - Irwin Professional Pub. KW - Export marketing KW - Handbooks, manuals, etc KW - Imports KW - Europe KW - Europe, 1992 KW - Commerce N1 - Includes bibliographical references and index ER -