Storytelling in organizations : why storytelling is transforming 21st century organizations and management /
John Seely Brown ... [et al].
- Boston : Elsevier Butterworth-Heinemann, 2005.
- xiii, 192 p. ; 23 cm.
Includes bibliographical references (p. 179-181) and index.
0750678208 (alk. paper)
2004051873
Communication in management. Communication in organizations. Storytelling. Corporate culture.