Schrank, Jeffrey,
Understanding mass media /
Jeffrey Schrank.
- 4th ed.
- Lincolnwood, Ill. : National Textbook Co., c1991.
- xi, 372 p. : ill. ; 26 cm.
Includes index.
A textbook examining the importance of the mass media as means of communication and as shapers of the environment.
0844256900
90060407
Mass media--Juvenile literature.
Mass media
P90 / .Sc1 1991
302.2/3