TY - BOOK AU - Bingham,Frank G. TI - Business marketing management SN - 0844229644 (casebound) AV - HF5415.126 .B51 1998 U1 - 658.8 21 PY - 1998/// CY - Lincolnwood, Ill., USA PB - NTC Business Books KW - Industrial marketing KW - Management KW - Industrial procurement KW - United States KW - Case studies N1 - Includes bibliographical references and indexes ER -