TY  - BOOK
AU  - Hawkins Del I.
AU  - Best, Roger J.
TI  - Consumer Behavior: Implications for Marketing Strategy
SN  - 0256098646
AV  - HF5415.33.U6 .H31 1989
PY  - 1989///
CY  - Boston
PB  - BPI/Irwin
N1  - Includes index
ER  -