Marketing planning & strategy / Subhash C. Jain.
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TextPublication details: Cincinnati, OH : South-Western Pub., 1990. Edition: 3rd edDescription: xxi, 916 p. : ill. ; 24 cmISBN: 0538802510 :; 9780538802512Subject(s): Marketing -- ManagementDDC classification: 658.8/02 LOC classification: HF5415.13 | .J21 1990
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AAMUSTED LIBRARY, KUMASI Lending Book Shelf | HF5415.13 .J21 1990 (Browse shelf(Opens below)) | 1 | Available | 0000009723 |
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| HF5415.13 D27 1999 Modern marketing management/ | HF5415.13 .D74 2000 Basic marketing management / | HF5415.13 J13 1983 Public relations for marketing management/ | HF5415.13 .J21 1990 Marketing planning & strategy / | HF5415.13 .K84 1997 Marketing Management: analysis, planning, implementation, and control/ | HF5415.13 .K84 2009 Marketing management / | HF5415.13 .K84 2012 Marketing management / |
Includes bibliographical references.
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