Marketing, principles & perspectives / (Record no. 3526)

MARC details
000 -LEADER
fixed length control field 01214cam a22003614a 4500
001 - CONTROL NUMBER
control field 12061743
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211208122330.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000619s2001 maua 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 00056238
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072322977 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780072461282
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency AAMUSTED
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1
Item number .B38 2001
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bearden, William O.,
Dates associated with a name 1945-
245 10 - TITLE STATEMENT
Title Marketing, principles & perspectives /
Statement of responsibility, etc. William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.
246 3# - VARYING FORM OF TITLE
Title proper/short title Marketing, principles and perspectives
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 2001.
300 ## - PHYSICAL DESCRIPTION
Extent xxxvii, 596 p. :
Other physical details ill. (some col.) ;
Dimensions 28 cm.
490 1# - SERIES STATEMENT
Series statement Series in marketing
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Geographic subdivision United States.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ingram, Thomas N.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name LaForge, Raymond W.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title McGraw-Hill/Irwin series in marketing
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type AAMUSTED Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Materials specified (bound volume or other part) Damaged status Not for loan Home library Current library Shelving location Date acquired Accession number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Use restrictions
    Library of Congress Classification SOCIAL SCIENCES AND BUSINESS-Commerce     AAMUSTED LIBRARY, KUMASI AAMUSTED LIBRARY, KUMASI Lending Book Shelf 12/08/2021 0001298   HF5415.1 .B38 2001 0000009718 12/08/2021 1 12/08/2021 AAMUSTED Books  
    Library of Congress Classification SOCIAL SCIENCES AND BUSINESS-Commerce     AAMUSTED LIBRARY, KUMASI AAMUSTED LIBRARY, KUMASI Lending Book Shelf 12/08/2021 0001299   HF5415.1 .B38 2001 0000009719 12/08/2021 2 12/08/2021 AAMUSTED Books  
    Library of Congress Classification SOCIAL SCIENCES AND BUSINESS-Commerce     AAMUSTED LIBRARY, KUMASI AAMUSTED LIBRARY, KUMASI Lending Book Shelf 12/08/2021 0001296   HF5415.1 .B38 2001 0000009720 12/08/2021 4 12/08/2021 AAMUSTED Books  
    Library of Congress Classification SOCIAL SCIENCES AND BUSINESS-Commerce     AAMUSTED LIBRARY, KUMASI AAMUSTED LIBRARY, KUMASI Lending Book Shelf 12/08/2021 0001297   HF5415.1 .B38 2001 0000009721 12/08/2021 5 12/08/2021 AAMUSTED Books  
    Library of Congress Classification SOCIAL SCIENCES AND BUINESS- Commerce     AAMUSTED LIBRARY, KUMASI AAMUSTED LIBRARY, KUMASI Reference 07/06/2022 0009874   HF5415.1 .B38 2001 0000013311 07/06/2022 3 07/06/2022 AAMUSTED Books Restricted Access


© AAMUSTED, 2021. All rights reserved.