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The practice of marketing research /

Nelson, James E. 1943-

The practice of marketing research / James E. Nelson. - Boston, Mass. : Kent Pub., c1982. - xiii, 667 p. : ill. ; 25 cm.

Includes bibliographies and indexes.

ISBN: 0534010687 : $23.95

LCCN: 81020742

Subjects--Topical Terms:
Marketing research.

LC Class. No.: HF5415.2 / .N33 1982

Dewey Class. No.: 658.8/3

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