The innovation edge : creating strategic breakthroughs using the voice of the customer /
Barnard, William.
The innovation edge : creating strategic breakthroughs using the voice of the customer / William Barnard and Thomas F. Wallace. - Essex Junction, VT : OmneoĢ² c1994. - xii, 180 p. : ill. ; 23 cm. - Executive breakthrough series .
Includes bibliographical references (p. 169-170) and index.
0939246414: $27.50
93060670
Customer services--Management.
Consumer satisfaction.
Organizational effectiveness.
Creative ability in business.
HF5415.5 / .B25 1994
658.8/12
The innovation edge : creating strategic breakthroughs using the voice of the customer / William Barnard and Thomas F. Wallace. - Essex Junction, VT : OmneoĢ² c1994. - xii, 180 p. : ill. ; 23 cm. - Executive breakthrough series .
Includes bibliographical references (p. 169-170) and index.
0939246414: $27.50
93060670
Customer services--Management.
Consumer satisfaction.
Organizational effectiveness.
Creative ability in business.
HF5415.5 / .B25 1994
658.8/12