Business marketing management /
Bingham, Frank G.
Business marketing management / Frank G. Bingham, Jr. - Lincolnwood, Ill., USA : NTC Business Books, 1998. - xxiii, 632 p. : ill. ; 24 cm.
Includes bibliographical references and indexes.
0844229644 (casebound) 9780844229645
97013370
Industrial marketing--Management.
Industrial procurement--Management.
Industrial marketing--Case studies.--United States
HF5415.126 / .B51 1998
658.8
Business marketing management / Frank G. Bingham, Jr. - Lincolnwood, Ill., USA : NTC Business Books, 1998. - xxiii, 632 p. : ill. ; 24 cm.
Includes bibliographical references and indexes.
0844229644 (casebound) 9780844229645
97013370
Industrial marketing--Management.
Industrial procurement--Management.
Industrial marketing--Case studies.--United States
HF5415.126 / .B51 1998
658.8