Marketing /
Bovée, Courtland L.
Marketing / Courtland L. Bovée, John V. Thill. - New York : McGraw-Hill, 1992. - Various paging. : col. ill. ; 26 cm. - McGraw-Hill series in marketing .
Includes bibliographical references and indexes.
0070067341 9780070067349
91021267
Marketing.
HF5415 / .B66 1992
658.8
Marketing / Courtland L. Bovée, John V. Thill. - New York : McGraw-Hill, 1992. - Various paging. : col. ill. ; 26 cm. - McGraw-Hill series in marketing .
Includes bibliographical references and indexes.
0070067341 9780070067349
91021267
Marketing.
HF5415 / .B66 1992
658.8