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CRM: Redefining Customer Relationship Management/

Peel, Jeffrey

CRM: Redefining Customer Relationship Management/ Jeffrey Peel - Woburn Elsevier Science 2002 - xvii, 217p.; ill. 23cm.

Includes bibliographical references and index

ISBN: 9781555582630

LC Class. No.: HF5414.5 / .P34 2002

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